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TOP TWELVE MOST-VIEWED ARTICLES OF INSIDE PRACTICE

Yellow Pages Ads Are Not Image Makers
Yellow Pages advertising has one function, and one function only: to bring you new business. It is not the place to establish image. It is not the place to communicate anything to your competitors. All too frequently, lawyers create ads that make them look good. They believe that if they look good, people will want to do business with them. Not so. Clients truly do not care how good their lawyers look—they care about how well lawyers will deliver services to them. They care about how well they will get their needs met. Read on for more on what potential clients are looking for in Yellow Pages ads.

McElhaney and the Art of Telling a Story
The story is at the heart of the entire legal process. Opening statements, direct examination, cross-examination, and final arguments are all stories. So are motions, applications, and appeals. We use stories to pass on information. We use stories to explain important principles and deal with conflicts. In other words, we use stories to understand. Every argument is a story, and every lawyer is a storyteller. If you are going to be an effective lawyer, you need to know the basic elements of a story and some ideas for how to tell one.

Letter-Writing Strategy
In litigation, there is no such thing as a “casual letter.”  Every letter that goes out becomes a part of the litigation and should be done with care and with strategic considerations in mind.

Nonprofits and Sarbanes-Oxley
What relevance, if any, do the recent reforms generated by the Sarbanes-Oxley Act have on the world of nonprofits? Plenty. Nonprofit organizations today need to be as watchful over the uses of their assets and the behavior of their directors as do their for-profit counterparts.

Of Counsel—A New Status
At one time, the Of Counsel designation was used to show that a law firm had powerful friends in high places. The listing of a senator, congressional representative, or former judge available to talk to the partners of the firm if needed was perhaps the most important use of the phrase. This use of the designation is now all but obsolete. So what does the term mean today?

Negotiating a Software License
Software is neither fish nor fowl, for it looks as though it is bought and sold like a good but it is a license and not a tangible product.

The Curmudgeon on Writing a Brief
The Curmudgeon knows a thing or two about legal writing, and he will tell you that there are matters of style unique to writing a brief. First, when writing a brief, avoid alphabet soup. Judges read many briefs every day. Most lawyers use alphabetical short forms for the names of parties, statutes, and agencies. Those alphabetical short forms become meaningless after a judge has read the first 20 or 30 briefs. 

Closing the Deal
"Closings would be great if it weren't for the people." So said a senior partner to a junior associate as they entered the closing room. The closing itself involves a curious mixture of science and art—science in the careful drafting and execution of documents that reflect the terms of the acquisition transaction, and art in the constant interplay of personalities that determines whether these magnificently drafted documents will ever be executed. As with every other aspect of the practice of law, preparation for this important event is critical, and more is better (and safer) than less in addressing details.

Essential Personal Characteristics for Making Partner
Law firms rarely publish their criteria for partnership, although some have. If you ask some of the partners, you will probably get the same answer, more or less, but with varying emphasis. The emphasis will change from partner to partner and from time to time, but large firm or small, the criteria are much the same. What are the essential personal characteristics every partnership candidate should possess?

Are You Giving Legal Advice or Legal Conclusions?
Never give legal conclusions is a firm rule for training, whether or not you are a lawyer.  Why?

A House Divided . . .
Ted and Alice, both age 55, decide to divorce after 22 years of marriage. Their main assets are their house, which is 80 percent paid for, Ted's pension, Alice's IRA, and Alice's investment account, which she inherited from her father. They also have two cars and assorted personal property. They both work outside the home. By what rules will their property be divided?
How to Make a Successful Freedom of Information Act Request
When you submit a record request to a federal agency, it is the agency’s obligation to conduct a reasonable search for those records.  To expedite the process, read on for a checklist in making a successful FOIA request.


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