NABE Communications Section Workshop

Communication is Electric!

2007 NABE Communication Section Workshop
Doubletree Hotel Philadelphia
Philadelphia, PA
Tuesday, October 9 -- Saturday, October 13, 2007

PODCASTING AND BLOGS 101
Learn why your Bar Association should join the podcast bandwagon and how to get started. Observe hands-on how to set up a podcast and create a presence on Apple’s iTunes Music Store. Plus, are Bar Associations ready for their own blogs? What are the ground rules? Speaker: Steve Lubetkin, President, Lubetkin & Co. Communications, LLC

BRANDING AND INTEGRATING E-COMMUNICATION (AND OTHER) VEHICLES
Sponsored by Platinum Sponsor Legal Internet Solutions Inc.
As technology evolves and more and more of us create electronic products and vehicles for our members, are you building on your existing brand or confusing your market? Do each of your publications — print or online — have a life of their own? Learn about branding across e-newsletters, podcasts, Web sites and publications.
Speaker: Gina Furia Rubel, Esq., President, Furia Rubel Communications

GETTING FUTURE MEMBERS FROM LAW SCHOOLS
Learn about the law school outreach campaigns and incentive programs conducted by other bars and see what works and what doesn’t. How is your association relevant to your members? What can you offer to potential members who are just graduating law school, and how can you best market to them? Speaker: Carl “Tobey” Oxholm III, Vice President & General Counsel, Drexel University; Maureen Olives, Director of Public Interest Programs, Temple University Beasley School of Law Planner/Moderator: René Eichem, Kansas Bar Association

INNOVATIVE PUBLISHING TECHNIQUES
Want to sport the latest looks of today’s newsstand publications on a shoestring budget? Looking to tap into the newest trends for your marketing pieces? We examine desktop publishing tricks and new technologies in print design. Find out< how to position your redesign to look like you’ve spent a lot more than you really did!
Speakers: Jon Witty, Media Two; Darryl Wiggins,
Publisher’s Press; Dennis McCloskey, Movad Corporation
Planner/Moderator: Duane Stanley, Hennepin County (MN) Bar Association

PROMOTING LAW DAY: IDEAS THAT SIZZLE!
Examining innovative strategies for promoting Law Day (or Law Week), such as negotiating radio and TV local network affiliate sponsorships, phone banks and other models. Learn what works and walk away with great ideas for next year!
Speaker: Carol Manning, Oklahoma Bar Association; Holly Wilkerson, State Bar of Texas

TECH TIMESAVERS: HOW TO DO 90 MINUTES OF WORK IN 60 MINUTES
Despite the overwhelming reality that handling paper is an inefficient waste of time, most offices are reluctant (or afraid) to eliminate or reduce their reliance upon paper. Learn how to reduce clutter and use software, often with the equipment and software your office already has, to work more efficiently.
Speaker: Daniel J. Siegel, Esq., President, Integrated Technology Services LLC

Sponsors
The NABE Communications Section Workshop Committee would like to thank our sponsors for their generous support of the Philadelphia workshop:

Legal Directories Publishing, Inc.
Diamond Sponsor

Fastcase, Inc.
Platinum Plus Sponsor

Thomson West
Platinum Plus Sponsor

EsqSites123.com
Platinum Sponsor

Legal Internet Solutions, Inc.
Platinum Sponsor

Wachovia Wealth Management
Silver Plus Sponsor

Media Two
Silver Sponsor

Publisher's Press
Silver Sponsor

LegalSpan
Bronze Sponsor

Ovid Bell Press
Bronze Sponsor

Illinois State Bar Association
Copper Sponsor

Kansas Bar Association
Copper Sponsor

Smith-Edwards Dunlap
Copper Sponsor

USI Colburn
Copper Sponsor

ATS

ElectionsOnline.us

Movad